"In order to earn extra money as a student, I worked as a receptionist in a large company near Copenhagen. I had too much energy and drive to be sitting down by a desk greeting men in suits, and to stimulte my need to create I secretly cut retro bedsheets into pieces for making patchwork bedspreads. I also read tonnes of interiour design magazines while dreaming about making a living out of interiour decorating.
From the hand and the heart
To begin with I made the patchwork bedspreads at home by the dinning table in the evenings but the demand quickly increased and I did not have the resources to follow up. Today I search high and low to find beautiful original vintage fabrics in fleamarkets and I have bedspreads and pillows made by people in a Danish workshop. Since then the business has expanded into selling retro wallpapers, children's furniture and other interiour decor. All products have in common that they are created by the hands of a competent and creative woman, they are unique and recycled designs, and they come directly from the heart.
The best decision of my life
Since I was a little girl I have been rearranging the furniture in my room, going to fleamarkets regularly and in 2008 I made the best decision of my life. I wanted to make use of my desire to decorate and design, my flair for spotting beautiful things and my eagerness to shop. I wanted to create, inspire, make personal and colourful decor and work as a stylist next to being a student. But how does one become a stylist?
I sent unsolicited job applications to the editors of different interior design magazines, who kindly but firmly rejected my applications and replied that they could not give me a job but only buy reports from freelance stylists. But that did not stop me. From then on I became a freelance stylist.
I asked the experienced photographer Tia Borgsmidt to work with me, and even though we are as night and day, the response we recieved was overwhelming. The very first report we did was sold instantly and made the cover of Bolig Magasinet. Since then we have been an inseperate team. Together we have photographed some of Denmark's most beautiful and outstanding homes and we constantly seek inspiration from the fantastic homes we visit."
Mette Helena Rasmussen, founder and owner of Retro Villa.